13 Comments
User's avatar
Ontologix's avatar

You’ve really drawn this emerging pattern into focus. Another banger from Morgan C. Worth the wait. Saw a joke meme about 6 months back about tech bros deciding what to monetize next, and empathy was the new cash cow on the list. Turns out it wasn’t a joke.

Petra Liverani's avatar

They’ve been using empathy for a long time - how many millions were donated to Sandy Hook - 20 children, dependants and 6 adults.

What was the money needed for?

In his 17-minute press conference the day after his alleged 6 year-old daughter allegedly died, the only thing of import from Robbie Parker was the two-times mention of a fundraising site set up for 6 YEAR-OLD EMILIE THE DAY OF THE MASSACRE.

People are such gullible fools.

https://www.youtube.com/watch?v=OmKH-fj-7qc

Ontologix's avatar

Yes, Sandy Hook another manufactured event, in addition to the donation scam. They love laughing at us.

RJ Sykes's avatar

Excellent piece. Always follow the money and question who benefits from these manufactured crises.

PatriciaHenry's avatar

This takes never let a crisis go to waste to a whole new level.

Stan Sylvester's avatar

Bravo, wonderful research and writing.

“Whenever the people need a hero, we shall supply him.” Albert Pike 33rd Degree Freemason

….yup…..

mary-lou's avatar

absolutely horrifying. thanks for revealing the pattern, it makes the non-sensical covid-era slogan “We’re in this together!” almost sound innocent.

ry's avatar

another brilliant piece. well done

but I have to ask other readers, is substack a slow and shit platform that makes it basically unbearable to use. I routinely have trouble with this site while everything else on my computer and browser functions smoothly. it’s always having the rendering hangs scrolling up and down an article. even typing this comment.

Pete Ross's avatar

New mindviruses generated everyday is the object of their DARPA research process.

Anthropology research for their Ai Machine.

Dean Fraser's avatar

This is pretty much ‘on the money’. Great piece about emotional triggering. Fraud. Gullibility. And the pantomime that is - day to day existence…

( certainly for punters who live their lives vicariously ON-LINE) … reacting to social media feeds. Being scandalised by ‘Gaza; Ukraine; Remembrance Sunday; Taylor Swift’s latest song lyrics; covid boosters, The Epstein files. Trips to the Red Planet. In a Tesla. Etc.etc.

Various other psychological operations are available, on request.

The manipulation, coercion, nudging, and gaslighting used to take forever, back in the day. (Pre internet)) ..we had to listen to the usual political talking heads. The Sshlebs. All the hired guns. And various Ringmasters of the day… Now, though, it’s virtually instantaneous ..

People are encouraged to react to their antisocial media accounts, tout de suite, asap…Or be damned by the tribe.

The algorithm is king. The programming is almost complete.

Research is dead, (and takes too long) finding the original source, is far too time consuming. And even contemporary modern history is, well, unreliable, erroneous and possibly written by ‘anti-vaxxers-despot-tin foil hat wearing-right wing fascist-colonialists.!?

Knee-jerk reactionist behaviour is the order of the day. Really no time for critical thinking or analysis. And the boys in the back room are simply loving it. SNAFU….

By the way, my youngest daughter has just suffered a tragic loss:

her favourite pony just died. She’s seven years old, the pony was only 39.

We’re setting up a ‘go pay us - weigh-me-on - money- by night-Bucket loads of cash.com-fly-by-nite-Dosh-donations-R-us… A type of money order, if you will, for- preferably large amounts of cash to get this family up and running, again. We are all devastated by the loss, and the ongoing tragic circumstances we find ourselves in. We’re hoping to generate 1.5 million; to get a new house up and running. And full time staff to look after us.

We’re just in the process of emailing: Tucker, Candace, Justin Timberlake (or was it Jordan Peterson.?), Cambridge Analytica, Fox News, and Erika Kirk enterprises. And, they’ve already congratulated me - and virtually endorsed the new company I’m starting up, called: Gofundmylife.com. It’s all been so damned emotional…. And, if you guys.. would like to make a large donation ….

Jeffrey Peel's avatar

Brilliant analysis, Morgan, as ever. But the conclusion is that the feeding frenzy corrupts all the way to the top.

Jeanie's avatar

Excellent!, thoroughly enlightening, thank you for this.

Kid Did Ok's avatar

Please read the 2012 NYT article: The Lobbyist in the Grey Flannel Suit.